Jul. 1, 2012 Janji running apparel gives back Leave a Comment
For the first time ever, runners can make a difference by purchasing socially conscious running apparel
Janji aims to make a global impact on the food and water crisis through its running apparel. The design of the shorts is based on the flags of the countries that the apparel benefits, starting with Kenya and Haiti. Proceeds from apparel sold fund organizations in each country providing sustainable solutions like nutritional medicines and water pumps.
Janji is preparing for its national apparel release in over 80 select running stores this fall. Janji has had an intital launch party at Hansons Running Shop in Detroit where runners were invited to be the first to view and purchase the new apparel and hear the story firsthand from the founders.
The idea for Janji began on the way to the NCAA National Track Championships when collegiate runners Dave Spandorfer and Burnstein were motivated by the idea to end the Global Food and Water Crisis through the power of running. They chose the name, Janji, which is the Malaysian word for promise, because their organization is built on the promise to run for another. From the beginning Janji had considerable success by winning business competitions generating over $30,000 in start-up capital. Janji continues to gain nationwide recognition and the attention of many inspired running store owners.
Janji has also partnered with Haitian Olympian Moise Joseph to fight the malnutrition crisis in Haiti. During the 2012 London Olympics, Janji and Moise Joseph, who will represent Haiti in the 800 meter run, will work together to raise awareness and alleviate childhood malnutrition
By working with Janji I hope that this has a huge impact within the communities of foreign countries. I hope to one day see kids drinking clean water without a problem.
With the Olympics approaching this summer they hope to inspire people to not just run for themselves, but to Run for Another and use the sport to make the world a better and healthier place.
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